Using Video In Your Auto Repair Shop Marketing
Everything You Need To Know To Start Shooting Videos For Your Auto Repair Shop
You've probably noticed that your social media feeds have become increasingly dominated by video. So if video content is what consumers want, how can your business produce and utilize this content without spending a Hollywood budget? This workshop will delve into how your shop can develop a strategy to produce video on a consistent basis and on a budget as well as what types of video content is most successful to build brand presence and win customer's attention online.
In this class we will discuss:
- Why Video Is So Important in Marketing
- Types Of Video That Can Be Utilized
- Types Of Content To Be Incorporated
- Video Equipment
- Lighting & Audio Tips
- How To Get Started: A Framework to Follow
Your Instructor
Brian Walker is an automotive industry veteran turned marketing professional. He and his wife, Kim, owned 3 award-winning European specialty shops in the Raleigh, NC area. After returning to their home state of Louisiana, Brian opened 5 Stones Media, a marketing agency for small businesses. With a continued passion for the automotive industry, Brian, Kim, and their team have launched Shop Marketing Pros, a division of 5 Stones that specializes in marketing independently owned auto repair shops.